For Tee Grizzley and Skilla Baby’s single “Dropped The Lo,” we designed the official cover art along with a full suite of social media assets used across Instagram, TikTok, YouTube banners and promotional posts. The visual direction centred around a dark, textured map background paired with a bold typographic layout and the red location marker, creating a clear narrative link to the concept of “dropping the location.” The assets were built to translate seamlessly across multiple formats ensuring consistency throughout the entire rollout and giving the release a strong visual identity across platforms.